E-COMMERCE B2B
Dekora
Sweet online distributor
CHALLENGE
Wholesale digital transformation
Dekora is a company with 30 years of experience: from being an industrial wafer manufacturer to being a leader in the sector of products and decoration elements for professional baking.
Dekora is present in part of the most beautiful and unrepeatable moments of thousands of people, in their celebrations & dreams.
The challenge is the digital transformation in the channel for a better service in the distribution of products. To make it easy for its distributors and commercials to have a powerful B2B that allows the revolution of the sector and once again lead it.
The main objectives of the project were:
- To facilitate purchases and customer management.
- Optimize customers' time and processes with a high performance platform.
- Adjust estimated delivery time according to product stock by improving service.
- To have a platform accessible from mobile, tablet or desktop with responsive design.
- Provide the platform with an appearance in line with the innovative concept of the company.
THE SOLUTION
Custom B2B with a disruptive UX
With the experience of previous projects under its belt, NITSNETS embarked on this project to meet the objectives of Dekora. A project carried out in conjunction with the company SOLUCIONA IT, a spin-off of Grupo Soledad, to replicate the success of years of online B2B.
Consummate experience, ensuring the success of the project.
The result of the project is the creation of the E-commerce B2B platform with responsive web design adapted to any screen or device.
Delicious Usability UX and graphic design
A visual befitting the brand was created with a delightful UX that simplifies order creation and speeds purchase by distributors and customers.
The learning curve on the platform is simplified and the digital divide between different customers is reduced. A renewal that helps the company's sales staff to work better and facilitates the management of its customer portfolio.
Express order genius
One of the improvements introduced particularly in this B2B was the possibility of creating a quick order without having to navigate through categories or product listings.
A unique functionality to speed up the order entry process by simply entering product references. As if it were an Excel spreadsheet. Speed and flexibility within the reach of B2B.
Angular technology at the service of B2B
The project was developed with the prestigious Angular technology in front-end development.
All connected with SOLUCIONA IT's B2B solution, which in turn connects it's core systems to Dekora.
A precise work of 3 companies specialized in usability and user interfaces for B2B, B2B engine and database, the self-owned business of decoration products for pastry and the particularities of the sector.
