During the consultancy we identify the key users and scenarios for the project
UX
Experiences
that connect
Has it ever happened to you that when you first entered a website or program it seemed like you had always used it?
You quickly find what you want, you move forward with confidence and you notice that the process flows.
This is how all technology should be: a pleasurable experience for the user, which results in fulfilling the purpose of the platform.
That's what our User Experience philosophy is all about
USER CENTRIC
Only you
Every UX project puts the user at the center, because if the technology is easy to use, it will fulfill its purpose more and better.
Methodology Venture Design
The best of Design Thinking and Lean Startup in a cyclical process of continuous feedback for a rounded finish.
Who. User research
All part of the user: we research the profiles that use your platform and how they do it.
What. Scenarios and alternatives
We identify what tasks they perform and how the problems are currently solved to meet the objectives.
What if. Value propositions
We come up with solutions and proposals to reach objectives more easily and in fewer steps.
How. Prototyping
We create the navigable screens of the project so you can see how it works before moving on to graphic design.
Testing. Usability evaluation
We test proposals with real users to verify hypotheses and refine usability.
Final product
We develop the final project, applying the design layer that gives graphical consistency to the user experience.
Conceptually structure the processes and how to create the information architecture.
The flowcharts are transformed into prototypes that will be the skeleton of the final design.
The platform is continuously tested to evaluate its effectiveness.
PROTOTYPE & INTERFACE
Naturally virtual
We move processes from the real world to the screen, as if they had always been there.
DESIGN SYSTEM
The philosopher's stone of your design
The eternal youth of your project is guaranteed. It ensures consistent scalability with the Design System, the style manual that compiles each of its graphic elements and functionalities.
USABILITY TESTING
Victory is decided on the field
It is in the real environment where the user experience is at stake. Thanks to usability testing, your project will continue to improve even after its launch.
Where technology meets business
Innovating across boundaries